Success story
Mesmerica
The team behind Mesmerica's immersive experiences was looking for a flexible, open ticketing platform to build checkout experiences according to their exact specifications. vivenu's API-first platform allowed Mesmerica to go fully headless to accomplish just that.
“Leveraging vivenu's white label capabilities and API, we can build experiences exactly the way we want – and easily plug in our existing third-party systems.”
Jon Cotton
CEO, Moodswing LLC, creators of Mesmerica
Mesmerica at a glance
200K+
tickets sold with vivenu
25
employees
300%
year over year growth
3
years with vivenu
Mesmerica supercharged its ticketing with vivenu's white label solution
Challenge
With their innovative planetarium shows already a big hit among visitors, the Mesmerica team was looking for a ticketing solution that would allow them to enrich their sophisticated digital marketing efforts with granular-data, create a custom-built ticket buying journey, and accommodate the needs of a rapidly growing operation.
Solution
In vivenu's ticketing platform, the Mesmerica team found the perfect tool to solve its challenges. The vivenu API allows Mesmerica to continuously capture, join, and enrich data to optimize marketing spend – and integrate that data into their existing digital ecosystem. White label ticket shops ensure that the Mesmerica brand is always front and center.
Outcome
Leveraging vivenu's API and unrestricted access to ticketing data generated through its shop, Mesmerica has unlocked deep insights into where their customers come from, how they prefer to buy, and what makes them complete a purchase. This knowledge helps the team optimize their marketing spend – and drive conversions.
How vivenu helps Mesmerica succeed
Powerful vivenu API capabilities
Use vivenu as the building blocks to create your own tailor-made ticketing applications.
Sophisticated channel tracking
Understand where your customers are coming from to tailor your marketing spend.
Best-in-class native integrations
Leverage specialized third-party solutions for CRM, ERP, and more to unlock revenue.
Initutive, user-centric platform
Manage all ticketing operations in one central, open platform with robust user management.
