Success story
Veolia Towers Hamburg
The BBL's Veolia Towers Hamburg had an ambitious strategy in place that would allow them to own their brand and distribution. With vivenu, they have built a league-leading digital fan experience – and they are just getting started.
“We always strive to be better than yesterday – on and off the court. With vivenu, we have found exactly the right solution that enables us to turn our innovative ideas into reality without limitations.”
Jan Fischer
Managing Director, Veolia Towers Hamburg
Veolia Towers Hamburg at a glance
61K
visitors in the last season
2013
founding year
5
seasons played in the BBL
12K
Barclays Arena seats sold out
The Towers made vivenu the core of their digital transformation
Challenge
When the Veolia Towers Hamburg looked for a new ticketing solution, they knew exactly what they were looking for: A ticket shop optimized for mobile devices was essential, as were a modern management interface and rich analytics features to get real-time insights into their ticketing operation and make dynamic optimizations as required.
Solution
vivenu's end-to-end platform was able to tick off all items on the Towers team's wishlist: From device-agnostic, adaptive ticket shops via an intuitive management interface to industry-leading, granular data reporting capabilities, the team is now executing new ticketing initiatives with the confidence that their solution has their back no matter what.
Outcome
The Veolia Towers Hamburg have accomplished what they set out to do: Their ticketing is now fully in their hands – and thanks to vivenu's integrations with third-party tools, they are now building a future-proof technology ecosystem that will help them build even stronger fan relationships – and fill venues like the Barclay Arena with 12,000 fans more often.
How vivenu helps the Veolia Towers Hamburg succeed
Mobile-first branded ticket shop
Increase conversions across devices with ticket shops that reflect your brand identity.
Best-in-class native integrations
Leverage specialized third-party solutions for CRM, ERP, and more to unlock revenue.
Initutive, user-centric platform
Manage all ticketing operations in one central, open platform with robust user management.
Industry-leading reporting capabilities
Get actionable real-time insights and optimize marketing campaigns with data.
